If the answer is the visitor or newcomer, those segments are designed, like everything else in such churches, to appeal to the next one in the door. That one must be prospected, projected and then specifically, strategically prepared for and enticed. It's a marketing thing, often a niche marketing thing, but is it a worship thing?
If the answer is the folk sitting in the congregation, those segments are designed, often very responsively, to retain those returning through the door. The wants, wishes, even grumbling, of those will guide, forestall or derail any attempt to change the status quo. It's an appeasing, people-pleasing thing, but is it a worship thing?
If the answer is people, regardless of the considerations above, the goal of those fronting "worship" time will be to thrill, or at least to satisfy, the cash paying audience in the seats. The likelihood is that those leaders will be inordinately attended to by both the audience and the church "promoters" who enlist them, everyone together "stoking the star-maker machinery behind the popular song." It's a pop concert or stage show thing, but is it worship?
An innocent misstep a sincere worship leader can make is tugboating-- attempting to lead the folk into the port of "presence." However, playing David to the congregation's Saul is not a New Testament paradigm. The folk in the seats are not faithless fakes who have no God inside them and so have to be pushed from without. They are a living temple, a habitation of the Holy Spirit. The worship team doesn't have to "take them into the throne room," they're already there!